Science-backed skincare+1,683%Revenue
−37%Cost per purchase
Meta ads for skincare and health brands
What if Meta adsbecame yourmost profitablechannel?
For brands with a product people love and ads that haven't caught up yet.
Book a free 15-min auditRather watch than talk? Get a 3-min video audit instead.
Brands that
trust Blimp
trust Blimp
01The problem
Why brands stallon Meta
Meta now picks who sees your ads mostly from the ads themselves, and it learns from steady data. So two things matter most: fresh creative, and reading the data well enough to know what to change and when. Most accounts slip on one of them, CPA creeps up, and it looks like the market changed. Usually it didn't. Both are fixable.
02What we do
What we run for you
We manage your Meta ads end to end: the account, the testing, the optimisation, and the creative that feeds it.
- 01
Account management
We run your Meta account day to day, with one team responsible for the results, from strategy to spend.
- 02
Campaign structure
Accounts and campaigns set up so Meta learns fast and budget flows to what works. Pixel and Conversions API checked.
- 03
Daily optimisation
Every day we cut what's losing money, scale what's winning and move budget before ads wear out.
- 04
Testing
New angles, hooks and formats every month, each one read properly over 2 to 3 weeks.
- 05
Weekly reporting
Every week you see what you spent, what you made and what's next, in plain numbers. If something drops, you hear it from us first.
- 06
Creative, in-house
Our creative team makes the next ads based on what the testing shows, so nothing gets lost in a hand-off.
03Results
The digits
Results from client ad accounts, and some of the ads we made for them. Hover a case to see the ads.
Science-backed skincare
Korean anti-aging skincare+800%Sales
−88%Cost per purchase
Women's sleep wellness+425%Revenue
−76%Cost per purchase
Our creative team and media buyers work side by side, so every new ad is built on what the numbers show. No hand-offs to an outside studio.
04Clients
Advertising around the world
05Process
How it works
- Free · 15 min
The free audit
Before the call we look at your ads in the Meta Ad Library. On the call we go through your ad account together and show you what needs to change first.
- Week 1
Audit and launch
We find where the budget is leaking, and new ads go live within 7 days. From you: ad account access, your best and worst ads, and your margins.
- Week 2 onwards
Daily check-ins
We cut what's losing money and move the budget to what's working. New angles go in before the current ones wear out.
- Always
Reports and a group chat
A weekly report, and strategy calls as often as your account needs. Day to day, a shared Slack or WhatsApp group.
06Calculator
Do the maths
Put in your numbers and the ROAS you'd be happy with. If the numbers can't work on Meta, it tells you straight.
Example account. Put in yours.
Nothing you type leaves this page. Every brand's realistic ROAS is different, so you set the target. Minimum ad spend to work with us is $3k a month.
What you're leaving each month
$—
- Profit after ads now
- —
- At your target
- —
Reality check
07Testimonials
What founders say
“I was struggling for months to get consistent results from my ads, no matter what I tried, nothing seemed to work. After working with BLIMP, everything changed. They restructured my ad account, fixed what wasn't working, and built a clear, sustainable strategy that finally brought stability and growth. Their input on creative testing and overall marketing approach made a huge difference too. I'm genuinely super thankful for the input and the transparency. I absolutely recommend them!”
Kevin DürrFounder, Hard Nights“Working with Blimp has been a great experience. The team is strategic, creative, highly communicative and transparent.”
Maria WodzinskaCo-founder, Stoic Beauty“Simply brilliant. Nothing else compares. The improvement in sales gave us confidence to keep growing.”
MarcusFounder, DTC brand08Fit
Is this a fit?
We're a small team on purpose. You talk to the people doing the work, and it's why we only take on 2 new brands a quarter.
For you if
- You sell skincare or health products online, direct to customer
- You spend $3k a month or more on Meta ads
- You want a team that takes Meta off your plate, so you can focus on the brand
Not for you if
- You spend under $3k a month. Meta can't learn on that budget.
- You need a miracle in month one. Most brands take 2 to 3 months.
- Your business numbers don't work yet. Ads only make that bigger.
09FAQ
Before the call
How is pricing structured?
A base fee, with part of it tied to your results where it makes sense. We agree the number on the call once we've seen your account, so you only pay for the work it actually needs.
How long is the engagement?
We start with three months. In month one we fix the account and get new ads live. In month two we cut what isn't working and back what is. By month three, you're scaling what's proven. After that, we go month to month.
How do we communicate?
Day to day, a shared Slack or WhatsApp group, whichever you already use. You get a report every week, and strategy calls as often as your account needs, from weekly to monthly.
Is there a minimum ad spend?
Yes, $3k a month in ad spend, separate from our fee. Below that, Meta doesn't get enough data to learn, and a smaller budget mostly loses money more slowly.
How soon should we expect results?
Some brands see a change in the first month, most within two to three. We build for the long run, so one bad day doesn't change the plan.
How do you measure success?
ROAS on its own can look great while the business loses money. We track MER and customer lifetime value, so we know the growth is actually profitable.
Meta ads haven't worked for us before. Why would this be different?
It's more common than you'd think. Usually the creative blended in, the structure was a mess, the ads weren't optimised, or someone pulled the plug after a few days. Once we've seen what you ran, we can tell you which, and what we'd do differently.
Why do you only work on Meta?
Meta is all we do. Working in one platform every day is how we know the ins and outs.
Let's have a lookat your account
15 minutes, free. You leave knowing what needs to change first.
We take on 2 new brands a quarter.
Book a free 15-min auditNot ready for a call? Get a 3-min video audit instead.